I have long been a fan of Freya and their beautiful selection of bras, so when I heard about the new Nieve bra, I could barely control my excitement!
It has a beautiful floral pattern which is both feminine and sexy, and there was a longline version – it sounded too good to be true…
I’d been waiting with baited breath for them to arrive in stores. Leia lingerie was my first choice to purchase the Nieve bra from, as they have always been both friendly and reliable, not to mention they come highly recommended by my good friend and fellow blogger Georgina Horne.
Sadly, the longline Nieve bra (which was my favourite of the two) starts at a 30 band, and only goes up to a G cup. This is no good for me, as I usually wear 30GG in Freya, and occasionally 30H. So, I went for my second choice, the balcony Nieve unpadded – this version both starts at a 28 back, and goes up to a K cup.
A few days later, I was overjoyed to see the package waiting for me after work, but my happiness was short lived.
I am of course used to Freya bras being slightly looser in the band than other brands, but I found this bra to be the loosest 30 band I have ever tried. It felt like a 34 band – even on the tightest hook I could pull it at least an inch away from my chest. Not only that, but I really felt the shape of the bra let me down, it both separated and barely gave any lift, so unfortunately I sent it back, and didn’t bother exchanging for a 28.
I was really quite miffed about all of this, and I felt cheated out of the beautiful supportive longline version of the Nieve that I had been dreaming about purchasing for so long. I decided that I would buy one anyway, just to at least try it and see what I was missing.
Leia speedily sent me the longline bra in a 30G, a cup size down from my usual. Well, I have to say, this bra is beautiful! It is the polar opposite of the balcony version. It’s sleek, lightly padded, lifting, and with a very firm supportive band (it has 7 hooks!) I loved it the moment I put it on. Not only is it a great bra, but it looks a little like a crop top too. I felt it could even be worn under a loose shirt, so long as you don’t mind a bit of cleavage!
Of course, the only blindingly obvious downside, is that it was too small in the cup for me, if ONLY I could have it a cup size up, then I wouldn’t have breast tissue bursting over the top and out the sides.
So why is it that Freya can make such a stunning bra, yet leave us bigger busted girls with a useless unsupportive balcony version? Well, I headed straight over to Freya’s facebook page to ask them for myself.
Before I even wrote anything, I was quite surprised to note that the model in their profile picture, was in fact wearing the balconette Nieve, and I can safely say it didn’t look anything like that on me! Not only that, but this model is at the very most a 28 band girl – there is no way it could have fitted her or given the support she appears to have in the photo.
Here is what I asked Freya on their page:
“Dear Freya, I’m a 30GG and have been in love with the Nieve bra long before it was available. First I tried the balcony version in 30GG, and I couldn’t believe how loose the band was, it felt like a 34! Just for the hell of it I decided to try the longline version in a 30G – it is a stunning bra, with a much more realistic fit than the balcony version. Of course, it is too small for me, so I’m debating whether or not to keep it. Can you please tell me why the longline bra starts only at 30, and doesn’t go above a G cup? It’s such a shame for bigger busted or smaller-backed girls.”
Here is Freya’s reply:
“Hi Sophia, I am glad that you love Nieve. Regrading the sizes, the Freya design team found that the longline doesn’t give enough support above a G cup as the cups are based on our padded half cup shape so less covering than a balcony bra. Freya are always working on extending size ranges and collections. Love Freya”
However, they neglected to respond to my query about a smaller band size.
Following that, another girl commented on my post asking this:
“Will you perhaps be getting the Nieve longline bra in 28 sizes? I simply adored the style when I saw it online, but saw you only start from a 30. Is there a reason why you can’t make the longline in a 28? Would you perhaps consider making the style in that size?”
Again, Freya neglected to respond to her.
I have received an explanation now for why they don’t go above a G cup in the longline bra, but I’m not really satisfied with the answer. If the ‘design team’ found it doesn’t give enough support, then why haven’t they created one that does? Why not have another version of a longline bra specifically made for G cup and over? And why do they imply all G+ bras have to be balcony style? I have plenty of GG-H bras from Ewa Michalak in the half cup style!
In this day and age, with women continually finding out their correct bra size, and realising they need something entirely different to what is easily available on the high street, Freya should at least have the decency to give their customers an explanation. If your back size equals a UK size 8 or below, you will most likely need a 28 band or smaller, some need 26 bands or even 24. Not only are there plenty of women around of that size, but teenagers who need them too.
What are we to think when Freya are alienating big cups and small backs, but still using these 28/26 backed models to advertise bras that we know don’t fit them?
Freya have a lot to answer for, especially when other companies are continually advancing and trying to listen to their customer’s wants and needs.
On Panache Lingerie’s facebook page, a girl commented asking if they will be offering size 26 bands in the future.
Panache responded with the following status question for their customers:
“With the focus now being on fuller figure ranges and an increase in back sizes, is there also a need for smaller back sizes as per Izabela’s comment below?”
I was really impressed that they actually listened to one of their customers, then took the initiative to ask the rest of their fans and find out! That’s a sign of a lingerie company that really cares about the products they make, and the customers who buy them.